An idea is usually an individual representation of a vision.

Each person creates their own im- age and subjective interpretation in their thoughts. Even if the descriptions are detailed, the illusions in people’s minds will differ. Photorealistic visualizations give visions a face. When it comes to realizing a new hotel, a renovation, or the redesign of spaces, it involves complex considerations that architects bring to life on plans. Even with a plan, it can be difficult to imagine the ideas and to capti- vate potential guests, customers, or investors.